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Do Facebook’s Changes Affect Traffic?
Two weeks ago, Facebook opened up its Instant Articles platform to all publishers. And last week, Facebook announced that they will be updating their News Feed algorithm once again. The most recent...
View ArticleOn the Facebook News Feed Algorithm Changes and Why Short-Form Content Will...
Facebook announced today that is is making some changes to its News Feed algorithm to combat clickbait. Primarily, the social network will be looking at how much time people spend reading away from...
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Working Together to Make Sense of Facebook’s News Feed
At Chartbeat, we are committed to helping our clients and all publishers understand and make sense of the effect that platforms, particularly Facebook traffic, have on the readership of their stories....
View ArticleFacebook is Now Taking Into Account Time Spent on Stories
Facebook announced today that it’s updating its News Feed ranking in an effort to show users more of the content that matters to them. The social network will now be factoring in how much time a user...
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Tips from the Chartcorps: Using developer tools to identify referral sources...
Due to Google’s frequent updates to their suite of search products, it’s not always clear what is considered Google Search, Google News, or another of their services that help readers discover content....
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Understanding Engagement Patterns: Mobile vs. Desktop Users
Chartbeat’s TotalTotal is something I can watch forever — I never stop being amazed when I see just how much traffic we’re measuring at any given moment. Self-congratulating aside, I want us to take a...
View ArticleOpening Up Our Measurement Process
If you’re reading this post, you’ve likely already read our recent announcement about gaining accreditation from the Media Ratings Council for measuring a number of metrics, including viewability and...
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Scroll behavior across the web
You might’ve come across our graphic on Engaged Time below the fold at some point in the last few months in AdAge, Buzzfeed, or on the blog. That figure’s message is simple: even if every reader does...
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Chartbeat Is Engaged! Introducing Engaged Time
Engagement: That elusive beast. Everyone wants it, no one knows just how to pin it down. So we’ve all been stuck with our second choice, the back up, plan B — the page view. Ick.Who cares that people...
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Introducing Engaged Time to Chartbeat Publishing
Built by the newest member of our front-end team, Nick “Nitro” Moy, Engaged Time makes its Chartbeat Publishing debut today! Why Engagement? Why is this a big deal, you ask? I guess we should start...
View ArticleBetter Know a Chartbeat – Engagement Module
In the first installment of our “Better Know a Chartbeat*” series, I’d like to take a look at one of the powerful modules that is unique to chartbeat, the “Engagement Module.” Historically, most people...
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How Engaged Are Your Video Viewers? An Investigation of News Video Consumption
.entry-header {width: 115%;} Consumption of news video online has been on the rise for years, in terms of both time spent watching and percentage of news consumers who watch. This trend is expected to...
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